A few months ago, Brainstorm, as coordinator of the AdMiRe project, applied for the European trademark for the product resulting from this EC funded project. Due to a large number of collisions, the trademark with the text AdMiRe could not be applied for, so it was decided that the trade name and, consequently, its trademark would be admiXRe. This name includes the concept of eXtended Reality (XR) and avoids any collision with other commercial products.
This will be the trademark used when the product starts to be marketed.
